Before Biden dropped out, the 2024 election was a tired old rerun. Sling TV needed to get people watching
the news again — almost as much as America needed informed voters. Abe and Lady Liberty served as
a call to action for Americans to do their civic duty and inform their votes with crucial news from Sling TV.

And then… Biden dropped out.

Suddenly, the election was big news. Every day, stranger than fiction headlines were capturing
America’s attention. So we made our creative even stranger, then juxtaposed it with our very sane prices.

Client
DISH

Collaborators
Art Director: Ry Jones, Designer/Illustrator: Farrah Hamdan, Account: Emma Richard